Born into the tradeshow & events industry, I began my career stuffing badges behind
Surf Expo's registration desk at the young age of 16. From there, I began my position as a
receptionist in Surf Expo's home office in Atlanta. Through the years I continued to work
their bi-annual show twice a year in Orlando, FL.
As I transitioned into college, I began working as a freelance sales representative for show
rooms throughout Americasmart which sold a variety of products in the Apparel and Gift
+ Home industries. During this time in my career, I had the privilege of selling everything
from: shoes, makeup, home goods, gift items and so much more.
During my senior year in college, I assisted Market Maker Events in launching a new consumer gift show, Shoppe Artisan. This annual shopping event set the stage for independent makers of all kinds to showcase their best and brightest, handmade products to eager holiday shoppers.
As I concluded my studies, I shifted my career path towards association event management at National Trade Productions in Alexandria, Virginia. There, I gained extensive knowledge and experience in managing five associations' events which included a diverse portfolio of industries. Some of which included: Aerospace, Technology, Education and Public Works.
To fully develop my career in the wholesale and events management industry I decided to pursue digital marketing sales at Whereoware. As a leading digital marketing agency outside of D.C. Whereoware specializes in the B2B and B2C Gift + Home Industry.
By combining my 10 years of event experience with cutting edge digital marketing methods. I have developed the tools to be successful as a sales and marketing professional in the events industry.